Boochcraft Grapefruit Hibiscus Can
Boochcraft Ginger Lime Can
Boochcraft Lemon Maple Can
Boochcraft Orange Pomegranate Can
Boochcraft Watermelon Chili Can

Boochcraft

Est. 2016 | San Diego, CA

Our work with hard kombucha pioneer Boochcraft was ignited by triad and icons from design juggernaut Aaron Draplin. We added custom lettering and extended into a full logo system for the brand.

Boochcraft Logo
Boochcraft Grapefruit Hibiscus Can
Boochcraft Grapefruit Hibiscus Lineup

Fresh Looks and Fresh Flavors

With the new branding in place, we tackled updating Boochcraft’s entire packaging lineup. We created systems that worked for the existing flavors they had in the market, and would be easily extended to new products. Additional product types were added as well, including can boxes. This format allowed us to utilize the brand striping and flavor colors for a strong and cohesive shelf presence.

Boochcraft Grapefruit Hibiscus
Boochcraft Lemon Maple
Boochcraft Ginger Lime
Boochcraft Orange Pomegranate
Boochcraft Watermelon Chili
Boochcraft Grapefruit Hibiscus
Boochcraft Lemon Maple
Boochcraft Ginger Lime
Boochcraft Orange Pomegranate
Boochcraft Watermelon Chili
Boochcraft Grapefruit Hibiscus
Boochcraft Lemon Maple
Boochcraft Ginger Lime
Boochcraft Orange Pomegranate
Boochcraft Watermelon Chili
Boochcraft Grapefruit Hibiscus
Boochcraft Lemon Maple
Boochcraft Ginger Lime
Boochcraft Orange Pomegranate
Boochcraft Watermelon Chili
Boochcraft Cans
Boochcraft
icon 1
Boochcraft Flavor Icon
Boochcraft Flavor Icon
Boochcraft Flavor Icon